Planner Pulse 011: Dominique Bergel-Grant — Women, niches, events and the media
Today I’m joined by Dominique Bergel-Grant who is the founder and principal financial adviser at Leapfrog Financial in Sydney.
Dominique has successfully built her practice from scratch to 4 (almost 5) staff in just 3 years. She’s also been featured in publications such as Women’s Health and Fitness, Australian Property Investor and the Sydney Morning Herald.
Listen and learn
In this episode you'll discover:
The work Dominique is doing around educating women about money – not just the technical, but trying to change the perception women (and others) have about financial planners.
How Dominique is building many different funnels to attract new clients. She’s using events, LinkedIn, she’s constantly in the press, and she’s also building sub-brands to attract clients from a couple of niches.